I got a chance to catch up with the amazing Glamourina duo and get you all some insiders on their brand and new collection that is blowing up!
DJ: What is Glamourina? Where did the name come from?
Glamourina: Glamourina is an athleisure apparel brand catered solely to women and girls. The term Glamourina first became popular in 2009 during Paris Fashion Week. The phrase is used to describe a hard-working woman who strives diligently to reach her goals in life while taking pride in her image.
DJ: Why did Glamourina choose fitness wear over any other type of clothing?
Glamourina: Athleisure is definitely a big deal! Now more then ever people are choosing to wear active pieces not only to work out but also to the office, brunch with friends, and just hang around the house. Athleisure is fun and comfortable, and for busy mothers like ourselves, athleisure is practical.
DJ: How did the Kente collection become a collection, what was the thought process behind it?
Glamourina: It’s no secret that there are limited options for women of color to purchase athletic wear that represents our unique heritage and culture. We wanted to offer this diverse group of women a unique fashion that delivers confidence, style, and comfort.
DJ: If anyone was looking to get into the athleisure world of clothing, what advice would you give them?
Glamourina: Like all start up businesses we have experienced several challenges in launching our brand. Our first manufacturer shipped out our samples several months after the expected delivery date. People that we would reach out to would initially respond then disappear after while. The list goes on. But through all of our challenges we have learned so many lessons about starting a business and creating a brand. So it still reigns true, you can never give up!
DJ: Are there any upcoming events that we should look out for to catch the Kente collection up close and personal?
1) Glamourina Pop Shop at LA Fitness
Thursday April 27th 5:30pm-7:30pm
327 Montrose Avenue, Laurel MD 20707
2) Glamourina Pop Up Shop in Baltimore
Saturday May 6th at Dovecote Café 5pm-7:30pm
2501 Madison Ave #1f, Baltimore, MD 21217
3) Mother’s Day Bootcamp on The National Mall!!
Show your mom that you really care by bringing her out to a 1 hour fun free workout before Mother’s Day. This event will celebrate our mothers as well as motivate each of us to live healthy and active lifestyles by taking care of ourselves inside and out!!
Saturday May 13th at The National Mall 10am-11am.
4) Glamourina Pop Up Shop at Moms & Mimosas
Sunday May 14th 3pm-6pm
1331 4th Street SE, Washington DC 2003
How can our readers stay connected with Glamourina?
Shop our collection at www.Glamourina.com and follow us on Instagram, Facebook, and Twitter: @shopGlamourina